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Angry Birds generated $106 million for Rovio in 2011
Rovio on Monday announced the company’s financial results for 2011. The mobile game developer generated $106.3 million in sales based on the success of its Angry Birds games and strong merchandising business.
“The strong growth in revenue clearly demonstrates the popularity of the Angry Birds brand.” Mikael Hed, Rovio CEO said. “The heavy investments made in 2011 to all business areas will be seen in future products. To ensure continuous success we need to be creative and stay focused on entertaining our millions of fans by continuously developing new and innovative products and services.”
Rovio’s three Angry Birds offerings in 2011 — Angry Birds, Angry Birds Seasons and Angry Birds Rio — were downloaded 648 million times and featured 200 million active monthly users. The company expects business to continue to grow well into 2012. “We are very optimistic about 2012 due to significant investments in product development, cutting-edge branding, brand protection and corporate infrastructure,“ the CEO said. Rovio’s press release follows below.
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